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Winter is the season most contractors brace for. These four have stopped bracing.

This is the replay of our October Marketing and Sales Roundtable, where Danny sat down with three painting contractors running between $5 and $10 million and the founder of CompanyCam.

Joe Kelly went from $3.5 million to $10 million in three years at JK Paint in Portland, and he keeps all ten crews working through December and January. 

Mason Marquis runs one of the largest residential painting companies in Dallas, and his winter discount season produced a better gross margin than his busy season. 

Toby Woodiwiss has been building Woodiwiss Painting in California since 2004, holds a net promoter score of 100, and runs at 46% gross profit. Luke Hansen founded CompanyCam after years in roofing.

Here is what they talk about:

• The numbers each of them watches weekly, and why every one of them named booked appointments as the earliest warning sign
• How to tell the difference between passive and active lead sources
• Which levers you can actually pull when flow dries up.

00:00-Intro

04:25-Meet the Panelists

17:06-Signs of Broken Sales Process

28:34-Winter Playbook & Data Tracking

48:18-Off-Season Crew Tactics

1:03:07-Turning Leads to Booked Work

1:28:22-Final Advice